🇸🇪 Sweden · 31 Oct 2026
Promotions in Sweden.
Ranked 6 of 11 markets by Promo Heat today. 16 retailers tracked, 23 national news and trade sources read in Swedish.
Promo Heat Index
55.2Retailers on promotion
60%
Average advertised discount
26.4%
Live campaigns
14
Real Discount Score
–
Share of discount that holds vs 30-day low
Retailers
Who is on promotion in Sweden.
- BooztOn promotionFashion & Footwear · boozt.com10% off on fashion
- BygghemmaOn promotionDIY, Garden & Tools · bygghemma.seUp to 25% off on DIY and garden
- CDONOn promotionMulti-category · cdon.se30% off
- CoopOn promotionGrocery & Drinks · coop.se17-26% off on grocery
- SHEINOn promotionFashion & Footwear · shein.seBlack Friday sale on fashion
- WebhallenOn promotionGaming · webhallen.com20% off on gaming
- AmazonNo promotionMulti-category · amazon.se
- ApoteaNo promotionHealth & Pharmacy · apotea.se
- BauhausNo promotionDIY, Garden & Tools · bauhaus.se
- eBayNo promotionMulti-category · ebay.de
- KomplettNo promotionComputers & Phones · komplett.se
- NetOnNetNo promotionConsumer Electronics · netonnet.se
- PowerNo promotionConsumer Electronics · power.se
- ProshopNo promotionComputers & Phones · proshop.se
- TemuNo promotionMulti-category · temu.com
- ZalandoNo promotionFashion & Footwear · zalando.se
Calendar
Coming up.
- TBA–
Singles Day (11.11)
Date to be announced · All markets
Driven by AliExpress, Temu, Shein; strong in PL and ES
- TBA–
Black Week
Date to be announced · SE · DE · PL · NL · BE · IE · UK · Estimated
Many retailers start a week or more before Black Friday and run to Cyber Monday
- TBA–
Black Friday
Date to be announced · All markets
- TBA–
Cyber Monday
Date to be announced · All markets
- TBA–
Christmas shopping peak
Date to be announced · All markets
- TBA–
Mellandagsrea
Date to be announced · SE · Estimated
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